Delfi (Vilnius Pink Soup Fest)

The Story

Delfi organized a bingo game to engage visitors during the vibrant “Vilnius Pink Soup Fest” – a city-wide festival known for its creative spirit and celebration of the legendary cold beet soup šaltibarščiai. Delfi reached out for a design that would be both eye-catching and fun, and feel in tune with the festival’s aesthetics. The goal was to create advertising banners that would not only promote the game, but also blend naturally into the energetic branding of the festival.

The Solution

The banners were designed to reflect the event’s visual identity by emphasizing the festival’s main color – a vivid pink – and incorporating key bingo elements such as numbered balls and a bingo card. To make the visuals more dynamic and engaging, I combined 2D and 3D graphics, creating a layered look that would stand out in both digital and physical spaces. The result is a playful and visually cohesive campaign piece that successfully captures the mood of the event while clearly communicating the bingo game.